Flash — What We Need to Know to Get Started
Before starting any Flash project, here are some of the questions we’ll ask:
- What will it be used for? Web, event, trade show, kiosk, flat panel display?
- Display dimensions: What are the pixel dimensions of the display device (1366 x 768, 1024 x 768, 852 x 480, 600 x 800, and so on). Ideally, the Flash piece should match the display device aspect ratio so that the display area is completely filled with no gaps or black areas on the top, bottom and sides. Determining the best pixel dimensions can be a fairly complicated issue. To be very clear, discuss with your event vendor or project designer.
- Web broadcast: What size/pixel dimensions? Smaller is faster and bigger is more legible, so it’s a trade-off.
- Inserted in PowerPoint or Keynote: What size/pixel dimensions? Does the Flash piece needs to display full screen? If so, what is the presentation aspect ratio, widescreen (16:9) or standard (4:3)? File size will be a consideration. If it does not needs to display full screen, we still need to pin down the size.
- What is the first deliverable due date?
- What is the final due date?
- What date does the speaker go on stage?
- Can you provide a style guide, color palette, high res logo?
- Any special graphics for the project?
- Anything else we need to know?
- What is the contact info for everyone involved?
- How soon can we start?