Category: Strategy

The Top 7 Ways to Save Money on Your Project

1. Follow a standard subject line protocol in all emails involving the project. Project number and client name – description EXAMPLE: 12-0000 Big Hot Co. –

High-quality Prints from Slides

We are occasionally asked to turn presentation graphics into printed posters, white papers, newsletters, and so on. If you think you’ll need high-quality print output

Selling with a Hands-on ROI Demo

Bluewave is all about visual storytelling. We design professional presentation media that help our clients deliver clear, compelling and visually impactful communications for corporate events,

What Bluewave Needs to Get Started

Here’s what we need to nail down before beginning a project: Do you have an existing color palette? If not, we can create one. For color

Slide Aspect Ratios: What You Need to Know

Many PowerPoint presentations are formatted at the default 4:3 aspect ratio, which is the display size used by older TV screens and projectors. Widescreen shows, with a 16:9 aspect

The First Quarter Inch — Developing Project Guidelines

By Randy Schroeder, Bluewave Producer Life is like a yardstick. In some ways, the easy part is the last 11¾ inches. The hard part is often

Cut Costs on All Your Creative Projects with These Six Rules

By Randy Schroeder, Bluewave Producer Rule #1 — Allow plenty of time. Not enough time is the most common problem any design firm faces. Too

How a Design Firm Works

All a design firm has to sell is time — time to create artwork. Clients don’t always understand the full scope of the design process. All

How Can I Shortcut the Design Process?

Very often, clients are pressed for time and are unable to provide sufficient details to help get a design project successfully underway. When this happens,