All a design firm has to sell is time — time to create artwork. Clients don’t always understand the full scope of the design process. All parts of the project must be billed. Here is a list of billable items in a typical presentation project, in timeline order: Discuss the project. Often free, but it […]
Basic Steps in the Design Process
A few years ago, Dave Nix outlined the basic steps Bluewave follows in taking a presentation design project from start to finish. Format existing graphics Format all slides to the guidelines established in the template Implement a consistent layout throughout different sections Format all charts, graphs and tables for consistency and style Check and fix […]
How Can I Shortcut the Design Process?
Very often, clients are pressed for time and are unable to provide sufficient details to help get a design project successfully underway. When this happens, our project managers and designers must fumble through a trial-and-error process of experimentation and elimination, trying to figure out what the client wants and struggling to deliver a meaningful solution. […]